The frequency and sophistication of cyber attacks keep increasing, thus companies of all sizes are striving to strengthen their cybersecurity posture and optimize their insurance coverage. Here at Cowbell, we remain committed to helping policyholders, agents, and brokers gain a comprehensive view of risk—inside and out.
That’s why we’re excited to share that our suite of Cowbell Connectors now offers over 30 integrations with leading security and cloud services. This expansion means that Cowbell policyholders now have more opportunities to refine their Cowbell Factors (our proprietary risk ratings) and potentially qualify for reduced premiums.
1. Why Inside-Out Visibility Matters
1.1 The Limitations of Outside-In Scanning
Traditionally, cyber risk assessments relied on outside-in scans of publicly visible networks—examining external-facing IP addresses, domain configurations, and open ports. While these Attack Surface Management (ASM) methods still provide valuable insights, they only scratch the surface. They can’t see behind the firewall or verify internal security measures such as:
- Patch levels and configurations
- Access controls and user permissions
- Endpoint protection and vulnerabilities
- Internal compliance policies
- Real-time threat detection logs
1.2 Closing the Visibility Gap
Cowbell Connectors solve that challenge by tapping into inside-out data, securely pulling real-time insights from:
- Cloud environments like AWS, Azure, and GCP
- Vulnerability scanners such as Tenable, Qualys, and Rapid7 InsightVM
- Endpoint security solutions like CrowdStrike, SentinelOne, and Sophos
- Identity and access management platforms such as Okta, Microsoft Entra, and Arnica
- Compliance-focused tools like Qualys Policy Compliance and Security Studio
This more detailed view of your organization’s security posture enables more precise underwriting, ensuring you get coverage that accurately reflects your true level of risk exposure.
2. The Holistic Approach to Cowbell Factors
Many insurers focus solely on outside-in or partial internal data. Cowbell Factors take a 7-dimensional view to derive a comprehensive cyber risk rating:
- Outside-In – Signals from internet-facing infrastructure
- Inside-Out – Real-time visibility into your organization’s security posture
- Dark Web Intelligence – Scans for compromised credentials, leaked data, and threat chatter
- Threat Intelligence – Tracking bad actors, zero-days, and emerging exploits
- Loss Cost and Historical Claims – Insights from hundreds of thousands of cyber loss cases, closing the feedback loop.
- Regulatory Compliance – Indicators for NIST, PCI DSS, CIS, CCPA, GDPR readiness
- Industry Benchmarking – Relative risk ratings comparing how your cybersecurity posture and investments stack up against peers.
This multi-layered model helps capture the full scope of how risk evolves over time, so your policy and premiums stay aligned with your organization’s real exposure to cyber threats—not outdated assumptions.
3. Connector Ecosystem: 30+ and Counting
Over the past year, we have expanded our connector portfolio to more than 30+ integrations. Here’s a snapshot of what’s available:
- Cloud & Infrastructure
- AWS Security Hub
- AWS Inspector 2
- AWS Access Analyzer
- Microsoft Azure
- Microsoft Defender for Cloud
- Google Cloud Security Command Center
- Lacework
- Endpoint & Vulnerability Management
- Microsoft Defender for Endpoint
- Microsoft Defender Vulnerability Management
- CrowdStrike Endpoint Security
- Falcon Exposure Management
- Tenable
- Qualys Vulnerability Management
- Qualys Container Security
- Rapid7 InsightVM
- SentinelOne Singularity
- Sophos Endpoint
- Secureworks Taegis VDR
- Identity & Access Management
- Okta
- Microsoft Entra (formerly Azure Active Directory)
- Security Operations & Compliance
- Security Studio
- Qualys Policy Compliance
- Cloudflare
- Google Workspace
- Microsoft Secure Score
- Email Security
- Proofpoint for advanced threat detection
- Developer Security & More
- Snyk for application security
- Arnica for source code access management
- Aikido Software Security
- Semgrep for static analysis
- Safeguard Cyber collaboration, chat, and social media security platform
Every Cowbell Connector follows a strict and secure onboarding process, ensuring that you’re always in control of what data is shared.
4. Elevating Cowbell Factors with Real-Time Insights
4.1 What Are Cowbell Factors?
Cowbell Factors are our proprietary, AI-driven risk ratings designed to offer a holistic measure of your cyber risk. We combine outside-in data (from continuous attack surface monitoring) with inside-out data (from the connectors you enable) to generate a real-time snapshot of your security posture.
4.2 Better Data, Better Coverage
By feeding inside-out insights into Cowbell Factors, you can:
- Demonstrate strong internal controls to underwriters
- Address and patch vulnerabilities quickly
- Track and improve your risk scores over time
Best of all, improving your risk rating can lead to lower premiums or more favorable coverage terms. Policyholders also benefit from association credits; if you keep improving your security posture, you can potentially save even more on your Cowbell policy.
5. Looking Ahead: 2025 Roadmap
We’re planning 30 more connectors in 2025, covering each major category:
- Cloud Security: Wiz, Upwind, and Palo Alto Prisma Cloud to strengthen posture management and multi-cloud threat visibility.
- Endpoint Security: Tanium, Carbon Black, Huntress, and Trend Micro for enhanced endpoint detection, response, and remediation.
- Email Security: Abnormal, and Mimecast connectors to bolster phishing protection and email threat defense.
- Ticketing & Device Management: JIRA, ServiceNow, Kandji, Jamf, Jumpcloud, and Microsoft Intune to unify incident response and device administration.
- Application Security: Checkmarx and Sonarqube for detecting vulnerabilities and coding flaws at scale.
- Third-Party Risk Management: Security Scorecard, Bitsight, and Upguard to assess and monitor vendor risk.
- SIEM (Security Information & Event Management): Splunk, Microsoft Azure Sentinel, Google Chronicle, Panther, and Sumo Logic to centralize security event logging.
- Secure Access Service Edge (SASE): Cisco Umbrella, Zscaler, and Netskope to deliver secure, cloud-based network access.
If you don’t see a connector for your stack, let us know—we’re always exploring new integrations based on the needs of our users.
6. Benefits for Policyholders, Agents & Brokers
6.1 Policyholders
- Deeper Risk Insights: Gain unified visibility across your entire security footprint.
- Better Coverage: Demonstrate robust inside-out controls, potentially leading to lower premiums or association credits.
- Faster Remediation: Use Cowbell’s continuous intelligence to spot and fix issues before they escalate.
- Continuous Risk Monitoring: When your vulnerabilities or misconfigurations change, so do your risk ratings—giving you a dynamic, up-to-date view of potential exposures.
6.2 Agents & Brokers
- Stronger Client Relationships: Offer added value by helping policyholders understand their Cowbell Factors and suggesting connectors that can improve their risk scores.
- Enhanced Advisory Role: Guide clients on which connectors to prioritize, leading to fewer claims and more satisfied insureds.
- Efficient Underwriting: Detailed inside-out data enables quicker, more accurate policy terms and quotes.
- Reduced Claim Risk: A well-informed policyholder is less likely to face a major breach, helping you maintain a healthy portfolio of insureds.
7. How to Get Started
- Log In to the Cowbell Platform: Navigate to the Connectors section to view our entire suite of 30+ integrations.
- Choose Relevant Integrations: Identify the cloud services, security tools, and IAM platforms in your environment. Remember to authorize each connector with read-only permissions where possible.
- Follow On-Screen Prompts: The setup wizard will guide you through securely connecting your chosen tools, step by step.
- Monitor Your Updated Cowbell Factors: After your connectors sync, revisit your policy’s risk dashboard to see if your improved data leads to better scores and potential premium adjustments.
8. Conclusion
By harnessing the power of over 30 Cowbell Connectors, you gain a 360-degree view of your security posture, bolstered by real-time inside-out insights. This comprehensive approach not only helps you pinpoint and remediate vulnerabilities faster, but can also lower your premiums and enhance your overall cyber resilience.
Agents and brokers: Encourage your policyholders to connect their existing security stacks, reinforcing the value of Cowbell’s adaptive, data-driven coverage.
Policyholders: Tap into your Cowbell account, integrate the connectors that align with your environment, and start enjoying the rewards of improved risk ratings and association credit.
If you have any questions or need guidance on connector setup, reach out to our dedicated support team or your Cowbell representative. Together, let’s continue raising the bar for smarter, more cost-effective cyber coverage.
